Redesigned the AdventHealth app, balancing dual roles to deliver consumer-focused improvements in navigation, care team features, and scheduling.
The AdventHealth App Revamp aimed to modernize the digital experience for consumers while aligning with AdventHealth’s mission of whole-person care. This large-scale initiative included updating the homepage, enhancing care team features, and ensuring seamless integration with Epic systems.
Initially joining the project as a Senior UX Designer, I identified a critical gap in one team’s progress due to ineffective interim technical product management. Stepping into the acting Senior TPM role, I ensured the team met deadlines while maintaining quality. This dual role allowed me to contribute to both strategic planning and hands-on design execution, enabling a successful pivot to a Lean UX approach that prioritized consumer needs within tight timelines.
The project began with the goal of reimagining the app experience to address usability issues and better serve AdventHealth’s consumers. Early usability studies revealed gaps in navigation, personalization, and trust-building, particularly with Epic integrations.
After a significant pivot, the team adopted a Lean UX strategy, focusing on rapid iteration and delivering an MVP that addressed critical consumer pain points. This shift emphasized usability enhancements for features like care team management, health feeds, and scheduling, while reducing design complexity to meet deadlines.
As both Senior UX Designer and acting Senior TPM, I led efforts to ensure seamless execution across teams. Key contributions included:
This project underscored the importance of flexibility and proactive problem-solving in large-scale initiatives. Balancing dual roles as UX Designer and acting TPM taught me how to navigate complex team dynamics, manage competing priorities, and drive cross-functional alignment.
I also learned that adopting Lean UX principles can streamline processes while ensuring consumer needs remain at the forefront, even in high-pressure situations. The experience reinforced my ability to lead with empathy, advocate for users, and deliver impactful solutions under tight deadlines.